The “If/Then” Close (That Doesn’t Feel Like a Close)

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Redefining Sales

Why People Really Buy

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The 6 Human Needs That Drive All Buying

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Emotional vs Logical: What Drives Action?

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Perceived Value & the Power of Significance

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Sales Is About Helping People Change

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Foundations of Ethical Influence

Why (Some) Traditional Sales Tactics Fail Online

Asynchronous Sales: Selling When You’re Not There

The Digital Sales Funnel: Awareness to Decision

Content That Converts (Without Feeling Salesy)

The Tools That Make Digital Sales Easier (and Scalable)

Conversations That Convert

Transformation Over Tasks: What People Are Really Paying For

Change your clients point of view

Framing Price Around Value (Not Time or Tasks)

Making Your Offer Easy to Say Yes To

Objections, Closing & Buyer Hesitation

Sales as Coaching, Not Convincing

The Question Framework That Builds Trust (And Sells for You)

Handling Objections Without Sounding Defensive

The “If/Then” Close (That Doesn’t Feel Like a Close)

Building Trust at Scale

Building Trust Before the Pitch (Pre-Selling Like a Pro)

Case Studies That Do the Selling for You

Building Authority Without Sounding Arrogant

Systems for Consistent Sales

Building a Simple System That Attracts, Nurtures, and Converts

Turning Leads Into Clients Without Feeling Pushy

Staying Consistent Without Burning Out

Messaging & Positioning That Sells

How to Sound Like the Only Option (Not Just Another One)

Using “Pain + Path + Promise” to Create Instant Relevance

The Messaging Mistakes That Make You Sound Generic (and How to Fix Them)

Calm Launching That Converts

The 3 Phases of a High-Converting Digital Launch

Creating a Launch That Doesn’t Feel Like a Performance

How to Handle Low-Energy Launch Days (and Still Sell)

Long-Term Growth With Loyal Buyers

Creating Repeat Buyers Without a New Offer

Building a Waitlist That Actually Warms People Up

How to Turn Buyers Into Advocates Who Sell For You

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Module 4

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The “If/Then” Close (That Doesn’t Feel Like a Close)

The “If/Then” Close (That Doesn’t Feel Like a Close)

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